1. In what ways does your media product use, develop or challenge forms of conventions of real media products?
To begin with, considering that we were attempting to portray a media product of the thriller genre, I feel the score we implemented was expertly done when compared to real media products. The score was mainly used at times of high tension, or when the audience had the feeling that something bad was bound to happen, evident when the protagonist is being pursued unknowingly by the antagonist, this scene here can be likened to a classic thriller, such as the works of Alfred Hitchcock, where the scores comes in expertly at certain moments in order to give the audience that a character is in great danger. What’s more, the editing in our media product is also of a more than adequate level, especially the cross cutting used to switch between the actions of the two main characters, whose daily routine slowly but surely intertwines, a striking example of the high level of cross cutting in this film is where the antagonist( Ivan Drovnin) is leaving the ‘derelict’ room at the same time of the protagonist(Cristina Vina), indicating that in a sense they are destined to meet, at the same time the cuts became more quick, which indicated action was soon to take place, again showing similar convention to what you would see in your typical thriller film, at the same time to be perfectly honest there are certain scene which are fast paced not purposely but mainly due to time constraints within our filming, meaning we had to make the best with the footage we had, however I still feel it turned out alright. In addition to this, we can see the use of many different shots within our media product; evidently it starts with an establishing shot of the building, where the product is primarily set. Furthermore, there are numerous shots ranging from close ups to long shots, as well as high angles and low angles, which we used to indicate the power of the character or the object which we focused on, for instance at the end of the scene the ‘red bag’, which is shown from a high angle. Equally, the film is predominantly shot in our school, however we also used a house, which indicates a suburban lifestyle, in turn showing the audience how ‘ordinary’ the situation seems to be, showing great use of conventions to hide what was really going on. Lighting is also key in our product, as its fair to say that the audience could use it to indicate what type of characters are present in the product, a great example is seen in the scene where the antagonist is in the dark room, here we see the use of low key lighting, inferring that this man is dangerous, also this feature can be likened to more classic thriller films, as today we see the frequent use of high key lighting. Moreover, if we look at the cast we chose, we can see the main protagonist being Christina Vina, who can be likened to the ‘innocent girl’ as seen in other thriller films, in addition to this, our antagonist is Ivan Drovnin, who we do not really get a clear picture of throughout the film, here we are immediately given the idea of a foreigner through his Eastern European name, immediately denoting that this man is danger as seen in many films of this genre, consequently it is fair to say our casting can be likened to that of conventions in thrillers, however in all honesty, if our narrative had been different or even longer, we could have potentially included police in our media product. What’s more, you can see that our product is about an unidentified man stalking a school girl, with the main focal point being the ‘red bag’ she is carrying, with the product ending with just the red bag, raising the question, ‘what happened to the girl?, this clearly showing the traditional thriller conventions being the cliff-hanger (seen at the end), as well as the psychological factor through the stalking, and also espionage in a sense. Finally, if we look at our film, mainly due to the fact that the ideas it expresses are modern I would say that our film is contemporary as the issue of abduction would be scorned upon in the times of Hitchcock. Equally, I feel that only the surroundings in the film indicate that this is British; there are no real landmarks or actions which suggest that this is British, possibly the dialogue.
2. How does your film represent different social groups?
Personally, I feel that considering that this was a multi-gender production as well as having a multi- gender cast, I feel that our film adequately represents the majority of people. Moreover, if we look at the genre of this film, its likely that a certain audience will be attracted, which if we look at in terms of ethnicity, you’ll find that its unlikely that there will be a certain ethnic group that will clearly favour this product, due to the cast. Moreover, we can see that certain characters have been used to create certain effects, firstly if we look at our antagonist being Ivan Drovnin, who himself has a distinct eastern European look tying in with the stereotypical view that a foreigner denotes danger, consequently allowing this media product to represent those who help shape that view, here we can say that we done this purposely in order to evoke such emotions from the audience. Equally, the cameo role of Bashiru Shardow, a young black man also incorporates another ethnic group into the product, regardless of how minimal it is; therefore we can say that Black British people are represented, on the other hand we must consider that the Black character stereotypically could’ve played a criminal, which shows how we went against the stereotypical view, as these days you are more likely to find a Black 17 year old in a college or at worst, a Young Offenders Institute rather than a 6th form. The main social group are students, through the fact that bar one cast member, it is solely students as well as the production, in a sense indicating that other students can relate to such a product as although this thriller the trailer includes several aspects of the daily routine of students. Its fair to say that this film is exclusively heterosexual, and I personally feel that there is nothing in the film which suggests any tendency towards homosexuality, the fact that the antagonist a male is ‘obsessed’ with the main character being a female, allowing us to denote that there is some sort of sexual attraction. Again, I would not say there is much ways to distinguish religion throughout this film, the fact that this was a production by students in Gunnersbury Catholic School, this indicates this is a Catholic production, however the audience would not know this. Lastly, we can see that this is clearly would be favoured by the youth as it is made by the youth, showing it to be something that they can relate to.
3. What kind of media institutions might distribute your media product and why?
First of all, it is necessary that we define what type of media product, which in our case would be an independent film, considering that this film has virtually no budget, this is evident in many British thriller films like 28 days later. Equally, we could see this as a hybrid between independent and the ‘arthouse’ type, due to times were we experimented as seen in certain films. Considering that our product is only a trailer, but if we look at the components of the film, we can see that there was a low budget, with the style being more gritty focusing on the realism when compared to mainstream films, as well as there being limited use of high key lighting; these are all characteristics which make our film independent. Through this, we would see our media product shown in independent cinemas if it was a film, this would be in places like the Electric Cinema in Nottinghill as well as the Prince Charles cinema in Leicester Square. Equally, there are also film festivals for independent films, the largest being the Sundance Film Festival, which is the independent film makers dream, however local student film festivals are more relevant as it is only the ‘best of the best’. Most importantly, the internet is likely to be the best institute to distribute our media product, largely because it takes minimal work and it’s free, with the potential to make profit, websites like dailymotion and youtube make this possible. In addition to this, further use of the internet would further distribute our products, evident in social networking sites like Facebook
, Myspace and Twitter, which all allow videos to be posted and to be viewed by my friends and equally, the friends of my friends and so on and so forth, indicating that with relative ease our product can be spread over the world via the net. Equally, a potential alternative distributor could be Television itself through, this includes channel 4 on a terrestrial level, as channel 4 is a public service broadcaster, meaning they are obliged to broadcast the


4. Who would be the audience for your product?
Our projected target audience was male and females aged 15-25, suggesting that our audience is primarily young. This also means according to BBFC film ratings that this would be rated a 15, meaning there is mild violence and uncomfortable issues displayed in the film. Equally this in turn limited were we could distribute our product, especially on the internet on website like youtube, were it could potentially be flagged for abuse. Personally, I feel that a parent would have no qualms with their 12 year old child watching our media product, as it is easy to infer what is going on from the trailer, however one must consider how we could shape a film from the trailer, which gives the impression that things are going to get ‘gritty’, which for me does indicate that the rating of 15 is perfect for this film, but at the same time I feel a 12A would also be good for this film.
5. How did you attract/address your audience?
Evidently our film can be put under the subgenre being that of the psychological thriller, as in this film we are presented with the kidnapping of an ‘innocent’ girl, by a mysterious man, immediately raising many questions like ‘why is she being kidnapped by this man? ‘What does the red bag represent? This in my eyes would have kept the audience on their toes meaning that the audience would be attracted. Equally we must look at other elements which we hoped would attract the audience to our product, with one key characteristic being sound, here we used score to express the situation, for instance when we can see her being actively pursued by the unknown antagonist, the score rises in sound, suggesting to the audience that this is nearing the peak of the tension, which I feel would attract the audience. What’s more, the music is quite eerie, which heightens the mood of the scene giving the sense of inevitability that something bad will happen. In addition to this, our media product shows certain conventions which are exclusive to this genre, principally the cliff-hanger at the end, as well as the emphasis on a certain object (red bag) and its importance.
6. What have you learned about technologies from the process of constructing this project?

7. Looking back at your preliminary task, what do you feel that you have learnt in the progression to the full product?
To be perfectly honest I feel that I took a lackadaisical approach to my preliminary task, mainly due to my lack of knowledge on how to properly use the technology, which is evident through our extensive editing which my group and I undertook in order to match the requirements set out for us by the examining board. There were quite a few problems with our preliminary task. Firstly, we failed to fully exemplify the 180 degree rule, which is where most of our extensive editing came in; equally in this task we had trouble perfecting the match on the action, due to us cutting too much out of the scene, which meant that the transition had to be quickly. Palpably, we can see that we had quite a torrid time with our preliminary task but it also showed us that there were vast amounts of improvements we could make, allowing me to view this as a learning curve, but to be honest our editing was top notch. What we mainly learnt was that we had to be more careful with the way we tampered with our scenes, which meant that in some cases we had to re-film our scenes in order to gain the desired look, for instance if you look at when the protagonist Cristina Vina is answering her phone, we have cleverly hidden the fact that she is in different positions from when her phone is ringing and then when she answers her phone, consequently indicating how far we have come in terms of our editing as we were able to rectify this mistake.










